E-Commerce Platform with AI Recommendations
Built a high-performance e-commerce platform with AI-powered product recommendations that increased average order value by 32%.
The Problem
An online retailer with 50,000+ SKUs was losing sales due to poor product discovery. Their existing platform had no personalization, slow search, and a clunky checkout process that resulted in a 78% cart abandonment rate.
The Solution
Rebuilt the entire e-commerce frontend using React with server-side rendering via Next.js for SEO. Implemented AI-powered product recommendations using collaborative filtering, built an Elasticsearch-powered search with autocomplete, and designed a streamlined 2-step checkout with Stripe integration. Added real-time inventory tracking and automated email sequences.